Somewhere we have lost the ability to properly set goals. Yes, one can say "I want to get rich," but you need more. You need to set out a plan that has both a starting point and an ending point. You need to define rich so that you know when you have reached your goal.
Another example would be the formation of a team. A team needs to know where it is at the start--funds, personnel, facilities, resources--and it needs to know what defines the finish line (the goal.) Too many teams are formed who start working before they know what defines the finish line.
Don't get me wrong, goals can shift and morph as a project progresses. But there has to be a starting goal, so to speak; a spot on the project map that the team must first aim at to get the project rolling.
Every project must have a start and an end. Once these two items are defined, you can then figure out the middle.
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